The Faces of REEF: Lad Akins Awarded DEMA's Reaching Out Award

Lad teaching a lionfish handling workshop.

We are excited to announce that Lad Akins, REEF Director of Special Projects, is a 2016 recipient of Diving Equipment & Marketing Association (DEMA)’s Reaching Out Award! First presented in 1989, this award honors leaders in the diving community whose significant contributions to the sport have elevated the industry on all levels. Lad will join distinguished past recipients including Jacques Cousteau, Dr. Sylvia Earle and Dr. Eugenie Clark, as well as REEF Co-Founder Paul Humann, and Board of Trustees Members Peter Hughes and Marty Snyderman.

Lad has worked tirelessly since REEF’s founding in 1990 to educate divers around the world about the marine environment and how to actively engage in conservation efforts through citizen science. Due to Lad’s efforts and dedication over the past 26 years, REEF is one of the largest citizen science organizations in the world with more than 60,000 members and over 200,000 fish surveys submitted to REEF’s online marine sightings database.

Lad spearheaded REEF’s efforts to combat the lionfish invasion over a decade ago. Lad has worked with scientists, government officials, the dive industry and the public to spread awareness and to facilitate the management and effective removal of these prolific invaders. His contributions to this issue have been numerous, widespread, and inventive. He pioneered the concept of lionfish derbies, and has authored or co-authored 30 scientific publications, as well as other publications, including “Invasive Lionfish: A Guide to Control and Management” and “The Lionfish Cookbook: The Caribbean’s New Delicacy”, now in its second edition.

Without Lad, REEF would not be where it is today. We are happy that he is receiving the recognition for his work to conserve our oceans and his impacts on countless divers and citizen scientists.

Congratulations, Lad!

Design by Joanne Kidd, development by Ben Weintraub