Become a hub for marine conservation
Conservation Partners are dive shops, dive clubs, charters, resorts, nonprofits, science centers, aquariums, independent instructors, and other ocean-minded organizations. They put citizen science, education, and conservation in front of their customers and communities.
Partners support REEF through an annual program fee and by taking on one or more Conservation Actions each year. In return, REEF connects its worldwide membership to your organization.
Partner Benefits
A toolkit
Choose one of five toolkits of REEF program materials to get started. Domestic shipping is free. International partners pay shipping or can provide a stateside address.
A directory listing
Your organization appears in the Conservation Partner Directory, with an icon for each Conservation Action you take on.
Promotion
Partners are highlighted on REEF's social media and during Fishinars, REEF's online marine life ID webinar series. REEF-related events you host are promoted too.
A REEF Store discount
A one-time 10% discount on REEF Store purchases.
Hear from a Partner
"We've actually had several new clients come to us because of the Fish ID diving and snorkeling programs we've been offering this year."
How to Join
- RegisterFill out the Registration Form to tell us about your organization, choose your Conservation Actions, and pay the $100 program fee in the same form.
- Get your toolkit and listingWe ship your toolkit and add your organization to the Conservation Partner Directory.
- Take actionCarry out the Conservation Actions you chose during the year.
Toolkits
Choose one when you register. Every toolkit also includes a Conservation Partner certificate and window cling, a REEF flag (lionfish flag in the Invasive Species toolkit), REEF business cards, a Conservation Action icons document, and a welcome letter.
| Toolkit | Feature item |
|---|---|
| Volunteer Fish Survey Project Curriculum | Marine life ID course curriculum for your region, plus one REEF Starter Kit. Choose your region. |
| Invasive Species | Lionfish curriculum for derbies, collecting and handling workshops, and jewelry workshops, plus a lionfish flag. Replaces the REEF flag. |
| REEF Starter Kit | 3 REEF Starter Kits. Choose one or more regions. |
| REEF Underwater Survey Paper | 30 sheets of REEF underwater survey paper. Choose one or more regions. |
| REEF Color ID Cards | 10 REEF Color ID Cards. Choose one or more regions. |
Regions: Tropical Western Atlantic, California, Central Indo-Pacific, Hawaiian Islands, Indian Ocean and Red Sea, Northeast US and Canada, Pacific Northwest, South Atlantic States, South Pacific, Tropical Eastern Pacific.
Conservation Actions
Pledge one or more each year. Every action earns an icon on your directory listing.
Show Your Support
Display the REEF and/or Conservation Partner logo on your website
Display or distribute REEF information at your business
Sign up new REEF members
Donate to REEF
Engage Your Customers
Stock REEF survey supplies for sale or loan
Host a REEF Fishinar viewing event
Host an event for REEF's Great Annual Fish Count
Host a lionfish derby or workshop
Teach and Train
Teach a REEF fish or invertebrate ID class
Organize a REEF survey dive for a group
Have a staff member who holds a REEF Experience Level 2 to 5
Administer REEF Experience Level tests
Act Together with REEF
Partner with REEF on an event or special project
Ready to Join or Renew?
New partners: use the Registration Form to sign up and pay, with the option to add a donation to REEF. Current partners: thank you for everything you do to support REEF. Use the Renewal Form to update your directory details and logo, choose this year's Conservation Actions, and select your fee option.
Partners in Action
Conservation Partners conduct REEF surveys, teach marine life ID classes, run lionfish derbies, and more.
Amoray Divers
Key Largo, Florida.
Group survey trip, Bonaire
Divers gather on deck after a day of REEF surveys.
Diving the Red Sea
Divers fly the REEF flag before a survey dive.
Bandito Charters
Divers and crew ready for a day on Puget Sound.
Scuba Center
A fish ID night at this Minnesota dive shop and training center.
Lionfish removal
Lionfish collected in a ZooKeeper containment unit.